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05/16/2008 ~ Keys Energy Services’ (KEYS) 11th Annual Energy Conservation Calendar and its first Reliability Report were recently selected as ‘Gold Winners’ at the Service Industry Advertising Awards (SIAA).

In 1996, KEYS began producing a calendar for its customers utilizing the artwork of local elementary school students (Kindergarten through Fifth Grade) to educate readers on the many aspects of energy conservation and electrical safety.

In 2007, KEYS produced its first Reliability Report to inform customers about electrical reliability statistics for the previous year and on measures the Utility is taking to ensure continued reliability. The first edition of the report was produced to coincide with the 20th anniversary of KEYS’ Transmission Line (or TIELINE) and highlighted its history as one of the Utility’s great reliability projects.

KEYS’ Communications/Marketing Coordinator, Julio J. Barroso, oversees and coordinates all internal and external communications for the Utility and worked with Dina Coyle, of Dina Designs International, to develop the 11th Annual Energy Conservation Calendar, and with J.T. Thompson, of Solares Hill Design Group, on the Reliability Report.

KEYS previously received a ‘Gold’ award from the SIAA for its 10th Annual Energy Conservation Calendar in 2007.

The SIAA recognizes the achievements of the service industry and its creativity and communication accomplishments in advertising and promotion.

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